This may come as a surprise for you but high traffic alone will not guarantee a high adsense earning. In fact it is only part of the earning formula. If you really want to improve your adsense earnings you will have to improve not only the traffic on your site but also the ads placements.

There is a common misconception that adsense earnings are related solely to the amount of traffic that you get. But this is not the truth. You can have a lot of traffic without anyone clicking on your ads because they are placed in some awkward position. What I want to say is that the placement of the ads on the website also matters a lot just as the amount of traffic that you get. Good ads placements will ultimately lead to a higher click-through rate (CTR) thus improve your adsense earnings. Now you might be asking how to do this? Hereafter you will find three tips that can help you to improve your earnings

First thing that you will need to look into is your ads placement if you want to improve your CTR. Google advice bloggers to blend their ads to their site background in order to improve the likelihood of getting clicks. Some webmasters also place a Google link unit at the top to mimic a navigation bar just to entice visitors to click on the ads. It is also a good idea to implement the Google search feature in your site. Not only you will be providing a great utility to your visitors you will be also increasing your opportunities to improve your earnings.

Google adsense provide a wide variety of ads and it is up to you to choose the one that suits your site. For instance a Skyscraper can do well in the right sidebar of your blogs and can significantly improve your CTR. Skyscraper can do well in the right sidebar of your blogs and can significantly improve your CTR. You should not be afraid to test and implement new things in order to find out what work best for your site.

It is also important that you implement a proper tracking system on your site. This will indeed help to find out the most efficient ads placements on your site. Adsense provide a powerful tracking system in the form of channels that can be really helpful if you want to improve your earnings. Each time you make a change on the ads placements try to keep a record to find out if it makes any difference on your CTR.

If you are going to learn something from this article it is: Do not put the emphasis only on traffic. It is only one variable in the earnings formula. You should keep working and experimenting until you find out the most effective placements for your site. It is only then that you can dream to make as much money as the adsense gurus are making.

Written by Edgar Boutaric

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